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ProductMetrics.org

Every product metric explained, with formulas and benchmarks

Ask three people to define "activation" and you'll get three answers. Product metrics are everywhere in how teams talk, but the definitions are slippery — the same word means different things at different companies, and the formula rarely travels with it.

ProductMetrics is the reference I wanted: every metric that matters, explained plainly, with the formula, a benchmark range so you know what "good" looks like, and an example of it in use. Not a glossary of buzzwords — a working desk reference for anyone making decisions with product data.

Look one up before you commit to a target.

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  • Search and structured data2026-03-22
  • Behavioral metrics2026-03-20
  • Initial deploy to Vercel2026-02-15
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